Firebrace Hot in 2017 Eurovision Song Contest Betting

  • Isaiah Firebrace to represent Australia at 2017 Eurovision Song Contest
  • Australia currently on the fourth line of betting to win 2017 Eurovision Song Contest 

Isaiah Firebrace is poised to deliver Australia its first ever title in the Eurovision Song Contest when the competition takes place in the Ukraine in May.

That is the tale of the tape 2017 Eurovision Song Contest betting markets at Ladbrokes, where the seventeen-year-old is currently considered a $13 chance of winning the popular competition.

Firebrace rose to prominence as the winner of the eighth series of popular reality television series The X Factor in 2016 and has recorded the song ‘Don’t Come Easy’; a pop ballad as Australia’s entry into the 2017 Eurovision Song Contest.

Ladbrokes bookmaker Tony Wilmot said that ‘Don’t Come Easy’ is vastly different to the songs that Guy Sebastian and Dami Im have entered in Australia’s two bids to date and it could mean the difference in success for Firebrace.

“Guy’s song was toe-tappingly joyous, while ‘Sound Of Silence’ by Dami was a lot more of a powerful anthem,” said Wilmot.

“Don’t Come Easy sits somewhere between those two songs and it could be just what the doctor ordered, in what is shaping as a particularly open year for the Eurovision Song Contest.

“These contests are just as much about what’s happening on stage as they are the song, so that is also bound to play a role in how well we go.”

Italy’s Francesco Gabbani has already experienced plenty of popularity with his song ‘Occidentali’s Karma’, and is the $2.50 favourite to deliver his nation its third Eurovision Song Contest title in 2017.

Belgium ($6) is interestingly the only other nation currently available at Eurovision Song Contest odds of less-than $10, while Portugal and Sweden are tied on the third line of betting at $11 quotes.

“It’s not often that a song that isn’t sung in English is the competition favourite, but it is simply too hard to look past the catchy tones of Italy this year,” Wilmot said.

Ireland is the most successful nation in the Eurovision Song Contest’s history with seven wins, however Brendan Murray’s ‘Dying To Try’ is considered only an outside chance of saluting at $34 odds.